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44% of Mobile Health Searches Lead to Appointments: How to Turn Digital Searches into Real-World Patients

44% of Mobile Health Searches Lead to Appointments: How to Turn Digital Searches into Real-World Patients

Almost 44% of patients who search for healthcare providers on mobile devices schedule appointments, emphasizing the importance of having a strong, well-managed online presence to capture leads and con... ...more

Updates

October 01, 20246 min read

Why Micro-Influencers Generate 7x Higher Engagement Than Mega Influencers—and What It Means for Healthcare Professionals

Why Micro-Influencers Generate 7x Higher Engagement Than Mega Influencers—and What It Means for Healthcare Professionals

For patient and medical influencers, micro-influencers (1,000 to 40,000 followers) offer significantly higher engagement rates, often seven times more than mega influencers. This demonstrates the valu... ...more

Updates

September 28, 20246 min read

65% of Millennials Think It’s Appropriate to Contact Their Doctor via Social Media: What It Means for Healthcare

65% of Millennials Think It’s Appropriate to Contact Their Doctor via Social Media: What It Means for Healthcare

Social media is increasingly becoming a tool for direct doctor-patient communication. 65% of Millennials believe it’s appropriate to interact with healthcare providers via social platforms, indicating... ...more

Updates

September 28, 20246 min read

90% of Patients Trust Health Info on Social Media

90% of Patients Trust Health Info on Social Media

Young people, particularly those between 18 and 24, are more likely to trust health-related content shared on social platforms. Nearly 90% of this group turns to social media for health advice and gui... ...more

Updates

September 28, 20246 min read

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